Category: AI

12-08-2025

Becky Halls

Best AI for SEO: Top Tools to Boost Rankings

Quick Takeaways Firstly, if you’re short on time (and we won’t judge you if you are), here’s a quick summary of our best AI for SEO article: AI can transform SEO by automating keyword research, content optimization, and competitor analysis. The best AI tools for SEO each have unique strengths — from content generation to […]

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12-08-2025

Becky Halls

How to Rank in Google AI Overviews: The Complete Guide

Quick Takeaways We know the deal – you don’t have enough time to read our full article on how to rank in Google AI Overviews (silent cry) so here’s the essentials up front:: Understand how Google AI Overviews select sources — focus on trust, authority, and topical coverage. Write AI-friendly content — concise, structured, and […]

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12-08-2025

Becky Halls

Expert Guide: How to Rank in AI Results

How to Rank in AI Results – Quick Takeaways We are all short of time these days so if you don’t have time to read our full article and just want the highlights on how to rank in AI results, here’s your TL;DR: Understand how AI results work — Large Language Models (LLMs) like ChatGPT […]

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07-08-2025

Becky Halls

What is Answer Engine Optimization (AEO)?

We’ve officially entered the “Just Give Me the Answer” era of search. Users don’t want 10 blue links and a 2,000-word blog post. They want the answer, right now. Whether it’s Google’s AI Overviews, Bing Copilot, Perplexity AI, or ChatGPT with browsing enabled, one thing is clear: search engines are turning into answer engines. And […]

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06-08-2025

Becky Halls

LLM Optimization Made Simple: Explore this Playbook

AI didn’t just change search – it changed the way your content is found, used, and cited. If you’re suddenly invisible in traffic reports and wondering where the clicks went, here’s your new reality: it’s not just SEO anymore – it’s LLM optimization (or GEO as some call it) LLM stands for Large Language Models […]

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06-08-2025

Becky Halls

What is GEO and Why It’s Replacing SEO

If you’ve been scratching your head lately wondering why your organic traffic has nosedived, you’re not alone. The rise of AI-powered search and Google’s AI Overviews has quietly rewritten the rules of visibility. So, what is GEO, and why is everyone suddenly talking about it? Short for Generative Engine Optimization, GEO is the strategy smart […]

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