SEO Archives - PageTest.AI

16-04-2025

Becky Halls

The Google Optimize Tool is Gone… Now What?

The Google Optimize tool had one job – make A/B testing less scary. And for many marketers, UX folks, and SEO nerds, it did just that. It was free, relatively easy to set up, and played nicely with Google Analytics. Then Google pulled the plug. And just like that, a chunk of your website optimization […]

15-04-2025

Becky Halls

Nail Your Website Title (Or Risk Being Ignored)

Let’s be real, nobody gets excited about writing a website title. It’s not as fun as designing a homepage or obsessing over your brand’s perfect shade of green. But when it comes to On-page SEO? Your website title is kind of a big deal. It’s the first thing people see in search results. It’s what […]

14-04-2025

Becky Halls

Google Optimize Alternatives: What to Use in 2025

RIP Google Optimize. You had a good run. You were simple, free, and gave us a taste of what A/B testing could be without annihilating our budgets. But as of September 2023, you’ve officially joined the Google Graveyard alongside Google+, Reader, and Inbox. So now what? If you’re one of the many marketers, SEOs, or […]

02-04-2025

Becky Halls

10 Simple Tips to Generate Traffic on Website

If you’ve launched a shiny new website only to be met with the sound of digital crickets, you’re not alone. One of the biggest challenges for any website owner is figuring out how to generate traffic on website without relying solely on luck or pouring money into paid ads. Luckily, there are proven strategies that […]

02-04-2025

Becky Halls

10 Smart Ways to Get Traffic to a Website

If you’ve built a brilliant website but your visitor count is stuck in the single digits, you’re not alone. One of the biggest challenges faced by business owners and bloggers is figuring out how to get traffic to a website. Good news: it doesn’t require wizardry or a massive budget. It just takes the right […]

27-03-2025

Becky Halls

Your Quick Guide to a Technical SEO Site Audit in 2025

If your website is the digital face of your business, then think of a technical SEO site audit as a full-body checkup. You might look fine on the surface, but underneath? Broken links, crawl issues, slow speeds, duplicate content—ouch. You don’t have to be a developer or an SEO ninja to run an effective audit. […]

27-03-2025

Becky Halls

On Page Off Page Technical SEO – What’s the Difference and Why It Matters

If SEO feels like a three-headed monster – on page off page technical SEO – you’re not alone. These three pillars often get tossed around together like they’re interchangeable, but each plays a distinct role in helping your site rank higher, get more traffic, and actually convert visitors. Think of them like a band: On-page […]

27-03-2025

Becky Halls

Technical SEO for SaaS That Doesn’t Suck

If you’re running a SaaS company, you already know the drill – product-market fit, churn rates, onboarding flows, feature requests, coffee. Lots of coffee. But here’s one area that often gets shoved to the bottom of the priority list: technical SEO for SaaS. It’s not flashy. It’s not easy. But it is essential if you […]

27-03-2025

Becky Halls

Simple Yet Powerful Technical SEO Tips That Actually Work

If SEO was a house, technical SEO would be the plumbing. You can have the prettiest design and the best furniture (aka content), but if things aren’t flowing behind the scenes, it’s all going down the drain. That’s where this post comes in. We’re breaking down technical SEO tips you can actually use – no […]

24-03-2025

Becky Halls

How to Rank Higher on Google Search Without Losing Sleep

If you’ve ever wondered why your competitor’s website shows up on page one while yours is stuck in Google limbo, you’re not alone. Figuring out how to rank higher on Google search can feel like chasing a moving target – but it’s not impossible. Whether you’re running a business, launching a blog, or finally getting […]