16-06-2025

Becky Halls

The BIG Changes in The May 2025 Google Update

May 2025 Google Update Between 27 – 29 May 2025 many website owners, including us, saw huge drops in the number of pages they have indexed with Google. At first we thought this was a glitch and perhaps (hoping!) Google has a temporary issue that would rectify itself after a couple of days… Sadly this […]

02-06-2025

Becky Halls

Ecommerce SEO: Strategies That Actually Work in 2025

Running an online store is hard enough. Now add Google’s algorithm updates, your competitors’ aggressive PPC campaigns, and an ever-shrinking attention span across the board. Welcome to ecommerce SEO in 2025. But here’s the good news: done right, ecommerce SEO is a sustainable, high-ROI growth channel with no ad spend required. The bad news? It’s […]

02-06-2025

Becky Halls

Bounce Rate: What It Is, Why It Matters, and How to Fix It

When someone visits your site, looks around for 3 seconds, and then bails, that’s a bounce. But what does that actually mean for your business? Understanding your bounce rate can help diagnose weak spots in your site experience, identify underperforming content, and uncover issues in your funnel that are costing you traffic, conversions, and ultimately […]