21-04-2025

Becky Halls

The 2025 Ultimate Guide to Web Testing Tools

If you’re in charge of keeping a website from falling apart—or worse, silently underperforming—you know how important testing is. But with so many web testing tools floating around, choosing the right one can feel like a full-time job in itself. Manual? Automated? Open-source? Paid? You need something that fits your workflow, your budget, and most […]

21-04-2025

Becky Halls

Why Web UI Testing Should Be Your New Business Superpower

Let’s get real: no one sticks around a janky website. Broken buttons, glitchy menus, slow-loading pages – users won’t send you polite feedback about it. They’ll just bounce. Which is exactly why web UI testing needs to be a non-negotiable part of your development and optimization workflow. Whether you’re launching a new feature, redesigning your […]

15-04-2025

Becky Halls

Nail Your Website Title (Or Risk Being Ignored)

Let’s be real, nobody gets excited about writing a website title. It’s not as fun as designing a homepage or obsessing over your brand’s perfect shade of green. But when it comes to On-page SEO? Your website title is kind of a big deal. It’s the first thing people see in search results. It’s what […]

02-04-2025

Becky Halls

10 Simple Tips to Generate Traffic on Website

If you’ve launched a shiny new website only to be met with the sound of digital crickets, you’re not alone. One of the biggest challenges for any website owner is figuring out how to generate traffic on website without relying solely on luck or pouring money into paid ads. Luckily, there are proven strategies that […]

02-04-2025

Becky Halls

10 Smart Ways to Get Traffic to a Website

If you’ve built a brilliant website but your visitor count is stuck in the single digits, you’re not alone. One of the biggest challenges faced by business owners and bloggers is figuring out how to get traffic to a website. Good news: it doesn’t require wizardry or a massive budget. It just takes the right […]

01-04-2025

Becky Halls

8 Top Digital Customer Engagement Examples

If you’re wondering how to keep your customers interested after that first click, you’re not alone. Building a loyal audience in the digital world is tricky – competition is high, attention spans are short, and expectations are through the roof. That’s where digital customer engagement comes in. And the best way to understand how it […]

01-04-2025

Becky Halls

Digital Engagement Examples That Actually Work

We hear it all the time: Engage your audience!But what does that actually look like in a digital-first world? And more importantly – how do you do it without sounding like a robot or spamming people into oblivion? That’s where this guide comes in. We’re diving into digital engagement examples that go beyond theory – […]

01-04-2025

Becky Halls

Website Engagement Rate Explained (And Why Yours Might Suck)

If you’re pouring time (and money) into building traffic to your website but no one’s sticking around, that’s a problem. And if you’re not measuring your website engagement rate? That’s an even bigger one. Because traffic alone doesn’t tell the full story. You need to know what people do when they land on your site. […]

01-04-2025

Becky Halls

What Is Digital Customer Engagement & Why It Matters

Let’s be honest, “digital customer engagement” sounds like something a tech consultant says right before they hand you a massive invoice. But it’s actually a lot simpler (and way more useful) than it sounds. So, what is digital customer engagement, really? It’s the way businesses interact with their customers online; across websites, social media, email, […]

24-03-2025

Becky Halls

How to Rank Higher on Google Search Without Losing Sleep

If you’ve ever wondered why your competitor’s website shows up on page one while yours is stuck in Google limbo, you’re not alone. Figuring out how to rank higher on Google search can feel like chasing a moving target – but it’s not impossible. Whether you’re running a business, launching a blog, or finally getting […]