28-11-2025

Becky Halls

AI Social Media: How to Prepare for 2026

AI social media has flipped regular social media on its head! Not slowly. Not subtly. Completely!Feeds are now prediction engines. Creators are using AI in their workflows. Platforms are ranking content based on behaviour signals and semantic meaning rather than hashtags alone. And the gap between brands who adopt AI early and brands who don’t […]

21-04-2025

Becky Halls

The 2025 Ultimate Guide to Web Testing Tools

If you’re in charge of keeping a website from falling apart (or worse, silently underperforming) you know how important testing is. But with so many web testing tools floating around, choosing the right one can feel like a full-time job in itself. Manual? Automated? Open-source? Paid? You need something that fits your workflow, your budget, […]

21-04-2025

Becky Halls

Why Web UI Testing Should Be Your Business Superpower

Let’s get real: no one sticks around a janky website. Broken buttons, glitchy menus, slow-loading pages – users won’t send you polite feedback about it. They’ll just bounce. Which is exactly why web UI testing needs to be a non-negotiable part of your development and optimization workflow. Whether you’re launching a new feature, redesigning your […]

15-04-2025

Becky Halls

Nail Your Website Title (Or Risk Being Ignored)

Let’s be real, nobody gets excited about writing a website title. It’s not as fun as designing a homepage or obsessing over your brand’s perfect shade of green. But when it comes to On-page SEO? Your website title is kind of a big deal. It’s the first thing people see in search results. It’s what […]

02-04-2025

Becky Halls

10 Simple Tips to Generate Traffic on Website

If you’ve launched a shiny new website only to be met with the sound of digital crickets, you’re not alone. One of the biggest challenges for any website owner is figuring out how to generate traffic on website without relying solely on luck or pouring money into paid ads. Luckily, there are proven strategies that […]

02-04-2025

Becky Halls

10 Smart Ways to Get Traffic to a Website

If you’ve built a brilliant website but your visitor count is stuck in the single digits, you’re not alone. One of the biggest challenges faced by business owners and bloggers is figuring out how to get traffic to a website. Good news: it doesn’t require wizardry or a massive budget. It just takes the right […]

01-04-2025

Becky Halls

8 Digital Customer Engagement Examples for 2025

If you’re wondering how to keep your customers interested after that first click, you’re not alone. Building a loyal audience in the digital world is tricky – competition is high, attention spans are short, and expectations are through the roof. That’s where digital customer engagement comes in. And the best way to understand how it […]