02-06-2025

Becky Halls

Bounce Rate: What It Is, Why It Matters, and How to Fix It

When someone visits your site, looks around for 3 seconds, and then bails, that’s a bounce. But what does that actually mean for your business? Understanding your bounce rate can help diagnose weak spots in your site experience, identify underperforming content, and uncover issues in your funnel that are costing you traffic, conversions, and ultimately […]

21-05-2025

Becky Halls

Sustainable eCommerce: Optimize for the Planet and Profits

Introduction ECommerce is booming, but so is its environmental impact. From excessive packaging to carbon-heavy logistics, online shopping isn’t always as convenient for the planet as it is for consumers. Enter sustainable eCommerce; a movement that’s helping businesses rethink their operations to minimize environmental harm while still delivering great products and experiences. For eco-conscious consumers, […]

19-05-2025

Becky Halls

How to Improve Site Ranking in 10 Steps

If you’re struggling to get your website noticed on Google, you’re not alone. We’re right there too if we’re being honest!! “Why isn’t my site ranking?” is one of the most common questions website owners and marketers ask. But here’s the good news… there are clear, proven ways to improve site ranking that don’t require […]

19-05-2025

Becky Halls

Check My SEO Rating: The Smart Way

So, you’ve invested in an SEO service. You’ve updated your content, added keywords, and your site feels sharper than ever. Now you’re wondering: how do I check my SEO ranking and know if any of this actually worked? Good news! Checking your SEO ranking isn’t rocket science. Even better, modern tools make it easy to […]

19-05-2025

Becky Halls

Smart Shopify SEO Optimization Tips

Shopify is a fantastic platform for launching an online store. It’s clean, flexible, and packed with built-in features. But when it comes to Shopify SEO optimization, many store owners hit a wall. They’re left wondering: “Why isn’t my store showing up on Google?” “Why is organic traffic so low?” “Do I need to install 12 […]

14-05-2025

Becky Halls

Go Green with these 5 Green Website Hosting Providers

Introduction Ever thought about the environmental impact of your website? It might not seem like a big deal, but those sleek web pages and fast-loading images come with a hidden cost: energy-hungry data centers that devour electricity 24/7. The internet’s carbon footprint is growing, and if it were a country, it would be one of […]

14-05-2025

Becky Halls

Five Eco WebHosting Providers for Green Hosting!

Let’s face it… your website may not seem like an environmental villain, but traditional web hosting leaves a surprisingly big carbon footprint. With data centers guzzling electricity like there’s no tomorrow, the internet’s energy consumption is skyrocketing. That’s where eco webhosting comes in. If you want a website that doesn’t cost the earth (literally), switching […]

13-05-2025

Becky Halls

Web Page Testing Automation: Smarter, Faster Testing

Let’s talk about web page testing automation and why we need it… If we had to manually test every tweak on our websites we’d be stuck in a slow, error-prone nightmare. We might catch some broken elements or layout quirks, but what about page speed regressions? SEO flags? Conflicting updates across browsers? Web page testing […]

13-05-2025

Becky Halls

Web Page Test Strategies for 2025

It’s mid 2025 and the web page test isn’t just about measuring load times anymore – it’s far more than that… It’s about understanding how your page performs, feels, and converts, for real users, across devices, in real time. Google has made Core Web Vitals a permanent fixture in the ranking algorithm, user expectations are […]

13-05-2025

Becky Halls

Why Every Business Needs a Website Analyzer Tool

Let’s be honest, most websites are underperforming and no one knows why. You launch the thing, promote it, and wait for leads or sales… but the results are underwhelming. Sound familiar? That’s exactly why using a website analyzer tool is a game-changer. It helps you dig into what’s really going on behind the scenes: from […]