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Strategizing Conversion Rate Optimization Methods

23-06-2025

Becky Halls

Strategizing Conversion Rate Optimization Methods

Introduction to Conversion Rate Optimization Methods Let’s discuss ‘conversion’ and what this actually means for your website. You may have spent months driving traffic to your website and have high number of visitors and this is great – we all know how hard it is to drive traffic to a website! BUT if visitors aren’t […]

23-06-2025

Becky Halls

How to Improve Site Ranking in 10 Steps

If you’re struggling to get your website noticed on Google, you’re not alone. We’re right there too if we’re being honest!! “Why isn’t my site ranking?” is one of the most common questions website owners and marketers ask. But here’s the good news… there are clear, proven ways to improve site ranking that don’t require […]

Multivariate Testing vs AB Testing: The Lowdown

23-06-2025

Becky Halls

Multivariate Testing vs AB Testing: The Lowdown

Introduction So… let’s discuss ‘testing’ and two methods that you’ll hear mentioned a lot: Multivariate testing vs AB testing. They are similar in nature but distinctly different and we’re here to explain how! We’ll use this quick guide to introduce both, listing their unique advantages and how to use each. We’ll cover the key differences […]

A Strategic Approach to SEO for One Page Websites

23-06-2025

Becky Halls

A Strategic Approach to SEO for One Page Websites

One-page websites are great! They are easy to create, can be visually stunning and user-friendly, but they come with a unique SEO challenge – how do you rank well when all your content is on a single page? Unlike multi-page websites that have dedicated URLs for different topics and can interlink between internal pages, SEO […]