18-07-2025

Becky Halls

Expert Guide: How to Optimize Content for AI Search Engines

Let’s talk about how to optimize content for AI search engines. As we gradually move deeper into the era of AI-driven search, mastering the art of content optimization for AI search engines is a no-brainer. In 2025, with Google, Bing, and other search engines harnessing advanced AI capabilities, traditional SEO strategies sadly no longer cut […]

18-07-2025

Becky Halls

Expert Guide: Image SEO for Search in 2025

When we talk about SEO, text content usually gets all the attention. But with visual search and user experience becoming increasingly critical, Image SEO has become a crucial strategy for gaining traffic, boosting engagement, and driving conversions in 2025. So… We are here to show you how image SEO can easily be added to your […]

25-06-2025

Becky Halls

The Future of SEO: How to Optimize Content For AI Search Engines

Search is evolving faster than your caffeine-fueled Monday morning crawl report. In 2025, if you’re still optimizing just for Google as we knew it, you’re missing a chunk of visibility (and probably some traffic too). The rise of AI-powered engines like ChatGPT, Gemini, Perplexity, and SearchGPT is flipping the rules of the SEO game. So, […]

16-06-2025

Becky Halls

The BIG Changes in The May 2025 Google Update

May 2025 Google Update Between 27 – 29 May 2025 many website owners, including us, saw huge drops in the number of pages they have indexed with Google. At first we thought this was a glitch and perhaps (hoping!) Google has a temporary issue that would rectify itself after a couple of days… Sadly this […]

02-06-2025

Becky Halls

Ecommerce SEO: Strategies That Actually Work in 2025

Running an online store is hard enough. Now add Google’s algorithm updates, your competitors’ aggressive PPC campaigns, and an ever-shrinking attention span across the board. Welcome to ecommerce SEO in 2025. But here’s the good news: done right, ecommerce SEO is a sustainable, high-ROI growth channel with no ad spend required. The bad news? It’s […]

06-05-2025

Becky Halls

What Is EEAT SEO? How to Build Trust & Rank Higher

If you’ve been working on your SEO strategy, all was going well… until something changed – and that something was Google and the May 2025 update which focused on EEAT SEO. So what happened? Well, in Google’s latest update we noticed a large number of website owners complaining that suddenly they had lost of lot […]

06-05-2025

Becky Halls

Boost Your Rankings with the Right Website Analyzer SEO Tool

If your website feels invisible, even though you’ve put hours into design and content, it’s time totake a closer look at what’s going on… You might not need more content – or even more backlinks.You might just need the right website analyzer SEO tool to uncover the issues holding you back. Website analyzer SEO tools […]