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5 Multivariate Testing Tools for Optimization

08-10-2025

Becky Halls

5 Multivariate Testing Tools for Optimization

Running one test at a time is so 2020… In 2026, the smartest marketers and product teams are using multivariate testing tools to find not just what works, but why. Instead of changing one headline and waiting weeks for results, multivariate testing lets you experiment with multiple elements at once — headlines, CTAs, layouts, even colors […]

The Winning On Page SEO Strategy for Highest Rankings

06-10-2025

Becky Halls

The Winning On Page SEO Strategy for Highest Rankings

Ranking on Google in 2026 (well almost 2026!) takes more than just stuffing keywords into your content and hoping for the best. Algorithms are smarter, competition is fiercer, and user expectations are sky-high. That’s why having a clear, data-backed on-page SEO strategy is essential. On-page SEO isn’t just about pleasing search engines; it’s about creating […]

The Best On Page SEO Software Tools for Rankings

06-10-2025

Becky Halls

The Best On Page SEO Software Tools for Rankings

Introduction On-page SEO might not be the flashiest part of digital marketing but it’s where rankings are won or lost. From meta tags to internal links, every little detail on your site influences how Google sees (and ranks) your content. The right on-page SEO software takes that long checklist and makes it simple by automating […]

On Page SEO Activities That Actually Work

06-10-2025

Becky Halls

On Page SEO Activities That Actually Work

You might be wondering what the difference is between ‘on-page’ SEO and ‘off-page’ SEO and how each can affect your website. Well, whilst Off-Page SEO includes things like backlinks, listings in directories, social media, and online reviews and ratings etc, On-Page SEO is quite different. On Page SEO Activities lay the foundation for a well […]

Google Optimize Alternatives: What to Use in 2025

06-10-2025

Becky Halls

Google Optimize Alternatives: What to Use in 2025

RIP Google Optimize. You had a good run. You were simple, free, and gave us a taste of what A/B testing could be without annihilating our budgets. But as of September 2023, you’ve officially joined the Google Graveyard alongside Google+, Reader, and Inbox. So now what? If you’re one of the many marketers, SEOs, or […]

Google Optimize A/B Testing Is Over – Here’s What to Use Now

06-10-2025

Becky Halls

Google Optimize A/B Testing Is Over – Here’s What to Use Now

When Google pulled the plug on Google Optimize back in 2023, marketers everywhere let out a collective groan. Google Optimize AB testing was free, easy to use, and didn’t require a developer on standby — basically, the A/B testing comfort blanket for thousands of websites. Fast-forward to 2026 (well almost…), and we’ve learned two big […]




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